
That was but one component of the marketing plan put together by Rhythm Nation, which is managed by JDJ and Sterling Winters Company. But in order for those sales to count, the customer must choose to buy the album by opting-in - in this case by choosing to pay $10 over the price of a concert ticket in order to receive a copy of Unbreakable. It is common nowadays for artists to try and generate more revenue with each purchase, and one of the ways that is accomplished is through bundling merchandise or concert tickets with records/downloads/etc. 1 was accomplished in accordance with rules determined by Billboard‘s charts department, which insure that the consumer makes a deliberate action to purchase an album. While some reports have questioned whether Jackson’s sales were kosher, Unbreakable‘s No. 1 in the US… the definition of having the ability to play with the big boys.” 1 record, and the initial song “No Sleep” spending eight weeks at the No. “We could not be more pleased with the success of Unbreakable, especially with the album becoming Janet’s seventh No. “We always believed that if Janet and Rhythm Nation became a part of the BMG family, it would take BMG to the next level, and be a great success both financially and creatively,” BMG executive vp of recorded music Jon Cohen said in a statement. But Jackson’s Billboard 200-topping debut, with 121,000 units moved (including 109,000 in album sales) for the week ending Oct.


1, but also put BMG’s recorded music division on the map… in a big way.īMG’s label operation has been on the come-up in recent months, thanks to hit releases from Alabama and Iron Maiden.

Janet Jackson‘s Unbreakable not only debuted at No.
